WeMake Filmmakers

Branding & Promotional Design
007
2024
WeMake Filmmakers
Revolutionizing visual narrative and marketing ethos through cinematic detail to short films and promotional videos, reimagining branding with a fresh design strategy, and using curation to impact club growth tactics.

At WeMake Filmmakers, I took the roles of cinematographer, designer, and marketing executive, where I curated our projects with my own twist of artistic vision and strategy. My work ranged from cinematography for compelling short films and promotional videos to redefining the brand's aesthetic and marketing approach. I turned our design philosophy around into a visual revamp that not only revitalized the brand's identity but also attracted a broader audience, enhancing our community engagement and brand visibility.

In my cinematography, I focused on crafting visually stunning shot compositions with this being my first introductory month in picking up a camera. Ensuring each frame contributed to the overarching story while learning the essentials of lighting, stability, camera lens choices, etc. Simultaneously, my redesign of the brand's marketing materials involved a blend of modern design principles and a keen understanding of our target demographic, resulting in a more cohesive and appealing brand image.

My strategic contributions extended to reimagining the club's outreach initiatives, where I devised and implemented new strategies that significantly boosted member engagement and growth. This approach to brand and community building was punctuated by my hands-on role in developing marketing strategies that were not just effective but also resonant with our brand's core values.

Through my comprehensive involvement with WeMake Filmmakers, I demonstrated an ability to blend artistic talent with strategic thinking, thereby driving the brand forward in a competitive landscape and fostering a thriving community of filmmakers and enthusiasts. My role showcased a commitment to excellence in visual storytelling, brand strategy, and community engagement, all of which propelled the organization to new heights of success and influence.

Irvine Valley College, white primary logo settled on a blue background.
Personal typography primary logo for my project Word Play, settled on a red background.
Atoma Media, white logo settled on our signature colored background.
Spa Del'Oxana, white primary logo, settled on a light green background.
Meta Sneaker World white variant primary logo, settled on a purple background.
Japan Film Festival's white variant primary logo, settled on an orange background.